Retailer Success Hub:
The Mending Handbook & Stitching Sashiko
Everything you need to stock, sell, and teach the Mending Handbook and Stitching Sashiko.
The "Class-in-a-Box
We understand retailers make their real margins on classes and "kitting." We’re here to help you do both.
A 6-Session Lesson Plan (PDF Download): A full curriculum for shops to host a "Mending Series" based on the Mending Handbook.
The Profit Guide (PDF Download): A cheat sheet showing how to pair the books with Aurifil 12wt and Colonial Needles for maximum basket size.
The Wildflower Pattern (Free Shop Giveaway): A free pattern to print and give to customers who buy the book.
Marketing Assets
Shop owners are busy; we know they can’t always take their own photos.
Full Photography Gallery: Professional shots of the book covers and finished mending projects for you to use in promotion.
Social Media Kit: Selected images sized for Instagram/Facebook with pre-written captions
The "Presenter’s Cheat Sheet": Perfect for shop staff to use as talking points!
"Wardrobe Architecture" Brand Assets
Brand Bio: A 50-word and 150-word bio of Shannon & Jason.
The Manifesto: Our Wardrobe Architecture manifesto.
Logos: High-res versions of our logo and our partners’ logos for newsletters.
No Need to Guess Where to Buy
Distributor Links: Logos and direct links to EE Schenck, and Checker Distributors.
Product Codes: A simple table with the ISBNs and product numbers for the Mending Handbook, Sashiko Stitching, and your Aurifil Essentials thread kits.